Brand Experience Project
Brand Experience Project
Hue you Know was seeking a fresh new rebrand that would connect to it’s biopic community. They wanted a brand that was fresh and modern with a bold twist that would stand out in their industry. The main problem the brand faced was the lack of connectivity to the audience.
TimeLine
4 Weeks
Type
Brand Identity (Rebrand)
Design Direction
Fresh + Modern + Bold
Hue You Know provides mentorship and employment opportunities to culture shifter professionals in a Bipoc community with a candid voice. Helping creatives feel seen and successful. Hue you know represents, inclusivity, creativity and authenticity.
HUE strives to help organizations identify and eliminate barriers that have “tokenized” and limited fair treatment, access, opportunity and advancement for BIPOC.
They invite partnership and affiliation with organizations committed to diversity, inclusion, equity, and belonging to move intention to action.
As a brand they encourage BIPOC professionals to hone their skills and assert their agency, ensuring individuals succeed as their authentic selves.
Developing a distinct tone of voice is about reflecting your personality as an brand.
let’s work together
Brand magic happens when you find a designer you can trust with your vision. My custom branding services take your brand from patchy to premium so you can connect with the right crowd and be the CEO of your business again.
