The Creative Vault

for bold entrepreneurs

Resources & Freebies

A collection of freebies and my favorite resources to help you on building your brand identity. Gain access to my favorite tips for growing a bold business with visuals that connect with your audience.

Some Resource Topics:

Brand Strategy

Branding strategy definitely involves the intuition side of your mind. But you can also use data to guide your direction and long-term goals. One way to understand if your brand is on the right track in its branding strategy is to think of your brand strategy as a story you are telling.

Brand Design

A brand’s visual identity is the aesthetic embodiment of its positioning and personality. So, the most effective brand design is informed by research and guided by strategy. When brand design is effectively executed, the insights of research and strategy come to life in touchpoints like website, marketing collateral, packaging, presentations, etc.

Website Strategy

A website is good for business. But, a strategic website that aligns with your business and marketing goals is great for business. Whether you are getting ready to launch a website or you already have an existing site, your business needs to develop a website strategy that elevates the effectiveness of your website.

website Design

Your web design should make these things as easy to find as possible – otherwise you’ll frustrate your users and potentially drive them away. When your audience visits your website, it gives them their first impression of your business. They will judge your business within seconds. In these first few seconds, you want to make a positive impact on your audience.

Color Theory

Choose what designs and which colors will convince a consumer to make a purchase. By educating oneself on the psychology behind the color theory, marketers can further tap into branding techniques and better connect with their market. This will ultimately lead to a stronger brand-consumer relationship and an increase in profit.

Brand Tools

Building a brand is hard when you aren’t sure what tools to use or where to go for inspiration when building a brand. Well I think sharing is caring and I am sharing the best tools for your if DIYing your brand. What I suggest to looks and where to click. It’s important to be aware of the best practices.

Peek Inside the Vault

Color with Confidence Guide

Brand Visual Checklist

Website Layout Guide

Brand Visual Checklist

Ready to start planning your brand but have no idea where to start? The branding checklist will break down everything you need to create a strategy led brand identity that will attract your ideal client. It breaks the process down into two main sections - strategy and visuals so that you can feel so much clearer about how to reach your branding goals. To get the checklist, sign up to my newsletter for regular tips, advice and the occasional offer!

Grab the checklist!

Color With Confidence

Choosing your brand colors can be a fun but confusing part or branding. You can feel stuck on what colors looks best or should you go with your favorite color to start. Well this guide is for you. No more uncertainty. Create a bold brand with meaning.

I need This!

Website Layout Guide

This may be one of the biggest issues many brands are facing when it comes to their website. The first, what I like to call virtual space your brand encounters when they want to learn what you as a business has to offer. This guide give you a starting point to lead your audience through your website with intentnion.

What I've been looking for!

The Creative vault is perfect for you if:

You want your brand to be more professional and put together, from day one.
You’re pretty good at self-paced learning and just need someone to give you all the tea on branding like a boss!
You don’t like shortcuts, and when you follow a recipe, you don’t skip a step. And it will be no different in your business.
You have your sticky notes and highlighters ready for world domination.

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